江门健威家具装饰有限公司

健威企业集团是一家大型的跨国家具企业,由健威美国、健威中国、健威欧洲三大机构组成,集团总部位于美国三藩市,主营民用家具、商用家具、软体家具三大业务板块,销售网络遍及全球100多个国家和地区。

健威中国自1993年于广东省江门市建立亚太区生产基地,累计投资3.5亿美元,相继建成了占地面积近50万平方米的板木家具生产基地和软体家具生产基地,生产规模达至国际级水平,同时率先全线引进德国、美国、意大利等世界一流的专业生产设备,引领中国家具行业进入大工业化生产时代。先后荣获“中国名牌、中国驰名商标、中国环境标志、出口免验产品、国际ISO14001环境体系认证、国际ISO9001质量管理体系认证、十大家具品牌”等荣誉称号。在覆盖全国的大部分地区开设有500多家专卖店,成为中国家具行业的航母级企业。

多年来,健威集团一直坚持“人性化家具”的发展方向,通过整合“更符合人体工学的设计、更环保的材料和生产工艺、更以人为本的使用体验、更贴心的销售服务”四方面人性化核心理念,以坚实的品质赢得千万家庭的信赖。

为更专业高效开拓中国家具市场,健威中国旗下设有五大事业部分管各专项业务;

健威国际事业部:主营高端民用家具的生产、销售及出口业务,辖下建有4家工厂,年生产规模达2亿美元。旗下设有“迈阿密、纽约贵族、纽约至尊、曼哈顿、加州风情”五大家居系列,涵盖千余种家具产品。秉承二十逾年卓越品质在国内外消费者心目中建立了“健威品质”的美好形象和消费信心。国际化生产基地和数以千计的员工把健威建设成为业务遍布全球数百地区的跨国企业。凭借多层次、全方位的产品矩阵,健威立居为国际家具行业的市场领导者,创新引领国际家居潮流。

健威装饰事业部:主营高端商用家具的生产及出口业务,辖下设有2家工厂,年生产规模达1.5亿美元,产品范围涵盖“高级班台系列、办公屏风系列、会议台组合、酒店家具系列”等多元化办公领域。多功能产品组件适用于各种办公场地,专利化屏风设计便于布局规划整改,节省更多办公空间,创造卓越高效的体验,精诚为全球中大型企业建立优质的系统化办公环境。

健威凯利事业部:主营高端软体家具的生产、销售及出口业务,辖下设有2家工厂,年生产规模达1亿美元。凭借多年的出口制造经验,健威沙发在工艺用料和细节设计上得到深厚累积。其后实施品牌本土化的战略,率先引进国际沙发行业顶级的自动化生产线和物流仓储系统,面向现代家居文化与日常使用需求,科学运用人体工程学研制出顶级享受的沙发产品。

健威商用事业部:主营于大型企业工程项目的设计与配套。至今在全国重点区域设立十多家商用分公司,构建完善、规范的管理服务网络。致力于为客户提供高品质的产品和度身定制全面的办公空间规划解决方案,凭借卓越的品质和服务,赢得“中国移动、国家电网、中央电视台、华为、中石油”等国内知名企业的长期信任和合作。

健威家具零售事业部:主管健威集团自营销售系统、美丽华家居中心、家百悦居家生活卖场等三大块综合零售业务。健威自营店销售系统,在北京、上海、广州、深圳等一线市场和珠三角地区拥有自营专卖店总面积25万平方米,通过优质的销售服务与体验,赢得广泛地区的良好口碑。美丽华家居中心除了为消费者提供一流的家居产品外,还向消费者提供全新的家居购物体验,引导时尚家居潮流,全力打造的“七星级家居连锁门店”模式,为消费者创造更高品质的家居生活。家百悦居家生活卖场,主要设计、销售万余种与家居生活相关的各种居家用品,致力于为大众提供品类繁多、优品优价、实用时尚、省钱省心的居家生活用品,为顾客提供一站式的居家解决方案。

未来的健威,将以全球化视野和战略规划,全力缔造卓越的人性化理念、管理平台和商业模式,让更多人享受到健威人性化的优质产品和服务,力做世界名牌的健威、世界环保的健威。

KinwaiProfile

Kinwai is a large multinational enterprise specialized in furniture. With its headquarters in San Francisco, USA, Kinwai encompasses three institutions: Kinwai USA, Kinwai China and Kinwai Europe, dealing with three major business: home furniture, office furniture and upholstered furniture, whose sales network covers more than one hundred countries and regions around the world.

In year of 1993, Kinwai China established the production base of the Asia- Pacific region in Jiangmen, Guangdong with 350 million US dollars total investment, which covers 500,000 square metres for flat panel furniture and upholstered furniture production bases and takes the lead to introduce the latest professional manufacturing equipments from Germany, America and Italy. Such world-class production scale contributes to China’s furniture industry entering into the era of large scale industrial production. Kinwai has been awarded many honours successively, such as “Famous Brand of China”, “Well-Known Trade-Mark of China”, “Environmental Label Certificate”, “Certificate for the Exemption from Export Inspection”, “ISO14001 Environmental Authentication”, “International ISO9001 Quality Management System Authentication” and “Top Ten Furniture Brand”, etc. Furthermore, 500 exclusive shops are opened in China, which makes Kinwai become the world leading enterprises in China's furniture industry.

Kinwai has been sticking to the development direction of “humanity furniture” by integrating four core humanity ideologies: “better ergonomic design”, “more environmental-friendly materials and production processes”, “better people-oriented user experience” and “more thoughtful sales service”, and providing uncompromising quality to gain the trust of all customers.

In order to provide more efficient and professional services to China’s furniture market, Kinwai China has set up five branches specialized in each field:

Kinwai International Company: Specialized in high-end home furniture’s production, sales and export business, the company possesses four factories with production capacity of up to 200 million US dollars per year. There are five home furnishing series providing thousands of furniture: Miami series, New York Noble series, New York Supreme series, Manhattan series and California Sky series. Over the past 20 years, its superior quality has deeply impressed customers at home and abroad with good image of “Kinwai Quality” and won their trust. The international production base and thousands of trained employees have turned Kinwai into a multinational enterprise that has business in hundreds of regions in the globe. By means of diverse and comprehensive furniture, Kinwai has become a pioneer of the international furniture market and leads the furniture trend of the world.

Kinwai Decoration Company: Dealing with high-end office furniture production and export, the company operates two factories with annual production capacity of more than 150 million US dollars. The range of products includes top-end executive desk series, office screen series, conference table combination, hotel furniture series and so forth. Thanks to the multi-functional product components that can be applied in different kinds of offices and the patent screen design that can be easily adjusted according to the layouts, much office space can be saved and more efficient user-experience can be gained, which are served for large and medium-sized enterprises to create a high-quality systematic working environment.

Kinwai Kelly Company: Its main business includes high-end upholstered furniture’s production, sales and export. The company has two factories with annual production capacity of 100 million US dollars. With its rich exporting manufacture experience, Kinwai sofa products have been perfected in both craftsmanship and design. Subsequently, the company carried out the localization brand strategy by introducing the latest international sofa industry automated production lines and logistics warehousing system so as to meet the needs of modern furnishing culture and daily use, and developed the most comfortable upholstered furniture through applying ergonomics scientifically.

Kinwai Office Company: Focusing on design and supporting for large-sized enterprise’s projects, the company has established a dozen of branch offices to build a complete and standard service network for offering high quality products and customized solutions to the office planning. With such excellent quality and service, the company has gained the trust and co-operations from many famous domestic companies, such as China Mobile, State Grid Corporation of China, CCTV, Huawei,, and PetroChina, etc.

Kinwai Retail Company: There are three comprehensive retail business: Kinwai stores, Melva Living Centre and Homeparty. Kinwai has its own stores in Pearl River Delta region and some metropolitans, such as Beijing, Shanghai, Guangzhou and Shenzhen, etc., which total floor area is up to 250,000 square metres. What’s more, Kinwai stores have gained a good reputation in many places, resulting from its superior services and shopping experience. Apart from providing high quality products, Melva Living Centre provides customers with the brand new shopping experience that leads the trend of fashion furnishing, in order to build a “seven-star furnishing chain store” and create higher quality home living for consumers. Homeparty’s business scope covers design and sales of thousands home furnishing products. The company is committed to providing one-stop home furnishing solution with miscellaneous, high-quality, fashionable, economic and user-friendly home furnishing products.

Based on the global perspective and strategy planning, Kinwai will spare no effort to create distinguished humanity ideology, management platform and business model so as to share Kinwai’s humanity products and service with more people and make Kinwai become a world famous brand and environmental-friendly enterprise.

主要产品:Kinwai木质家具

http://www.kinwai.com.cn

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